St George’s Health and Wellbeing Hub Creative Health Strategy

Image of St George's Health and Wellbeing Hub from outside. A red brick and glass building with a path and grass in front of it.

Today, 19 June 2025, North East London Health and Care Partnership published St George’s Creative Health Strategy. Researched and written by Rebecca, the strategy provides a template for embedding the arts into every aspect of this innovative health and wellbeing hub. Read St George’s Creative Health Strategy here.

The strategy is organised across three strands:

Environmental Enrichment – proposes artworks and performances in the fabric of the building, providing a tangible manifestation of integrated care, linking up services and making them greater than the sum of their parts.

Clinical Pathways – draws on research evidence to suggest ways in which engagement with creativity and culture can help to tackle priority health conditions.

Healthy Living, Working and Ageing – supports the preventative focus of St George’s by encouraging the general health benefits of arts engagement for hub users, staff and volunteers.

At the launch event, Rebecca said:

Just as St George’s represents a new approach in integrated care, St George’s Creative Health Strategy represents a new approach in integrating the arts into care. As I hand the strategy over to St George’s for implementation, I sincerely hope that this opportunity to enmesh creative health into the fibres of the care model will be realised. This sits alongside Havering’s ambition to become a creative health borough and London’s ambition to become a creative health city. In becoming a creative health hub, St George’s holds the potential to be a source of inspiration locally, nationally and internationally.

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